Operational Friction Mapping | Sustineri Consulting Group

ENG · 02 · Operational Friction Mapping

Find the friction. On paper. In one engagement.

A structured mapping of how work actually moves through your organization — every handoff, every rework loop, every place a decision waits on a person who's already overloaded.

At a glance

Deliverable
Friction map + ranked findings
Timeline
3 weeks, kickoff to readout
Audience
Business · GovCon optional
Cadence
Weekly working sessions
Best fit
$2M – $50M operations
Output format
Visual map + 30-page report

What it is

Diagnostic, not discovery.

Most "discovery" engagements end with a deck nobody acts on. Friction Mapping ends with a map your team can read in ten minutes and a ranked list of what to fix first.

We sit with the people doing the work. We trace one full pass of the operation. We name every place it routinely breaks.

What we look at

Six dimensions on every map.

Handoffs

Where the work moves between people and what gets lost on the way.

Rework loops

Tasks redone because the first pass had no source of truth.

Decision queues

Where work waits on a single person to approve, route, or judge.

Information drift

Where four versions of the truth coexist and none are canonical.

Owner load

Where one person is absorbing exceptions that the system should.

Evidence gaps

Where the operation produces no record of what was done or decided.

What you get

The map and the ranked plan.

Sample · Friction map ACME Logistics · 2026
SALES OPS FINANCE CUSTOMER FRICTION FRICTION FRICTION
Sample · Ranked findings 17 findings
F-01 High Quote → contract handoff –2.1 days median
F-02 High Single approver on invoice exceptions 3 FTEs blocked weekly
F-03 Med Duplicate CRM / ERP customer records ~6% rework cost
F-04 Med Onboarding ownership undefined –40% retention 90d
F-05 Low Status meeting overhead 5.5 hrs / leader / week
… 12 more findings

The three weeks

Week 1

Kickoff

Scope alignment, stakeholder interviews, one full pass of the operation observed in situ.

Week 2

Mapping

Draft friction map, working session with the operating team, ranking and re-ranking findings.

Week 3

Readout

Final map, ranked findings, recommended repair plan with owners attached.

Map your friction in 3 weeks. Then decide what to repair.

A Friction Discovery Call is 30 minutes. We scope the engagement together. You decide whether to proceed.